Oh, Topshop. How could you possibly make women and girls everywhere fall more in love with you? With make up of course. But, not just make-up. An affordable, young, trend led and interactive make up collection. Before I talk about the actual make up, the website is just so much fun. The make up section, includes the collection, the SS10 trend collection, video tutorials, instore events AND virtual makeover. I was on the virtual makeover for way too long last night. You can upload pictures of yourself and play with the collection, or use a model. Delightful. It's a great way of trying looks and products before buying them.
I haven't tried the products yet, but the range is really wide. The core collection are beauty basics, with fun and bright colours and the SS10 collection have seasonal colours and based on SS10 trends, and the video tutorials tell you how to interpret them. Great stuff. Plus the packaging is just way too cute. Their Lip Stick, which is like a crayon also looks great. Not sure how much coverage they will give on the lip, but I guess I will have to just try it. Call it research.
Photos: www.topshop.com
Post a Comment